Friday, February 18, 2011

Digital Prototype

Along with the catalog, another requirement for our project was a digital component. Since our approach to this project was that the catalog for our collection symbolized Romona Killington's dissertation, we thought that a simple website reinterpretation was appropriate. We used AfterEffects to make a movie that demonstrates the interactive elements and user interface.


Memory Card Set!

We thought that a good addition to our project would be a memory card game. Each card is designed to resemble the Rorchach tests, hinting at the subliminal message behind each fear. There will be 2 cards for each fear so they can be matched, making for a total of 40 cards. Below are some examples of the cards, along with the box template.







Monday, February 7, 2011

Prototyping



For this phase we have moved forward with our organization and designs for our collection catalog.


For our moodboard we were drawn to clean simple very type heavy designs that were similar to our initial layout concepts. We decided to move forward with that.


Along with our simple clean pages we wanted to add a bit of humor to the topic of phobias so our writing style was adjusted to be more witty. We came up with the name Fear Itself to hint at the irrationality of fear.





Our initial logo type and section header ideas.